I am extremely f***ing excited to announce that Naked Sustainability is taking action and has joined 1% for the Planet. We are now committing to donate 1% of annual earned revenue to support environmental organizations that support the planet.
Naked Sustainability is giving back 1% of all revenue to environmental causes.
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Environmental Giving
Environmental giving is more than just a business commitment; it is a vital part of ensuring a sustainable future for our planet. At Naked Sustainability, we believe that every action, no matter how small, can contribute to significant positive change. Joining 1% for the Planet is a testament to our dedication to environmental stewardship and a reflection of our mission to make sustainable living accessible and impactful for everyone.
Our Mission
At Naked Sustainability, our mission is to empower individuals and businesses to make easy, sustainable choices that don’t compromise their everyday life or bottom line. We are committed to authenticity, transparency, and creating a community where eco-friendly practices are the norm, not the exception. By joining 1% for the Planet, we are taking a concrete step towards fulfilling our mission and supporting the global movement for environmental conservation.
A Childhood Dream Realized
For me, philanthropy has always been more than just a concept—it has been a lifelong dream. I have always wanted (for as long as I can remember) to be one of those people who “gave back.” They were the epitome of adulting, what I wanted my life to look like.
But adulting (along with the housing boom, student loans, and just inflation/life) has gotten in the way, and there are a LOT of causes that I’ve wanted to donate to. Save all the puppies. Support the veterans. End childhood hunge. Stop climate change. All valuable, and NEEDED. But how to support and juggle all of them with the limited funds of a twenty-something finding her way in this world??
From a young age, I’ve always had this fiery passion, and when I stumbled into protecting the environment, I was hooked. This passion led me to create Naked Sustainability, where I could combine my love for the planet with my commitment to helping others easily adopt sustainable practices. Joining 1% for the Planet is the realization of that childhood dream, allowing me to contribute meaningfully to environmental causes and inspire others to do the same.
Why Environmental Giving Matters
Purportedly, only 3% of total philanthropy goes to the environment, and of that, only 5% comes from businesses, both large and small. The planet needs more support than this. And the growing network of businesses in 1% for the Planet is working hard to increase giving by taking action and providing support for on-the-ground change. This can be done through partners that focus on conservancy, restoration, or even education.
By contributing 1% of our annual earned revenue to environmental organizations, we are joining thousands of other businesses in raising millions in funding to support environmental partners around the globe.
Currently, only 3% of total philanthropy goes to the environment and, only 5% of that comes from businesses. The planet needs bigger support than this, and our growing network of business members are doing vital work to increase giving and support on-the-ground action. We’re excited to welcome Naked Sustainability to our global movement.
Kate Williams, CEO of 1% for the Planet
Our partnership with 1% for the Planet ensures that our charitable contributions make a significant impact. With over 6,700 environmental partners that we can work with, Naked Sustainability can support the causes that matter most to us and our community. We are proud to be part of this global movement, working towards a healthier, more sustainable planet.
What is 1% For the Planet?
1% for the Planet is a global organization that exists to ensure our planet and future generations thrive. The organization acts as an accountability partner for businesses supporting environmental partners through annual memberships. They make environmental giving easy and effective through partnership advising, impact storytelling, and third-party certification.
Because of their third-party certifications, we can be sure that our donations go directly to the environmental causes we want to support….and not some random executives pocket.
Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, members have given millions to environmental partners. Today, 1% for the Planet’s global network consists of thousands of businesses and environmental partners working toward a better future.
By contributing 1% of their annual earned revenue, thousands (5200+) of other 1% for the Planet members have raised millions ($625M+) in funding to support environmental partners around the globe.
$635M+ Certified Giving
5200+ Business Members
6700+ Environmental Partners
Partners are vetted and approved based on referrals, track record, and environmental focus. With over 6700 environmental partners in the 1% for the Planet network, every member can find and support the causes that matter most to them.
1% for the Planet Contact Information
Find out more, or see the list of environmental partners and business members at onepercentfortheplanet.org. For additional information, contact the 1% For the Planet Brand & Marketing Team:
EMAIL: marketing@onepercentfortheplanet.org
Office: 802-861-0460
Taking Action Doesn’t Stop Here
Joining 1% for the Planet is just the beginning of our commitment to environmental stewardship at Naked Sustainability. We’re still just a “baby business”, but our dedication to sustainability is meant to be far-reaching, encompassing various programs and practices that reflect our core values of authenticity, empowerment, community, inclusivity, and innovation.
As we grow, we’re committed to continuously seeking innovative ways to reduce our carbon footprint. We do this through sourcing eco-friendly materials to implementing energy-efficient operations. Our emphasis on authenticity and transparency ensures that our community will always be informed about the steps we take to minimize our impact. We frequently update our Sustainability Statement to ensure you have the most up-to-date information on our impact, environmental footprint, and how we are taking action to lower our footprint and increase our impact.
